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Values

Newground's mission is to harness the power of business in service to human beings and their yearning for strong and resilient communities, a healthy and clean environment, and a robust, sustainable and locally-determined marketplace.

Economics vs. Human Values

The spirit of this passage epitomizes our approach to business,
investing and the world of money.

"The gross national product includes air pollution and advertising for cigarettes, and ambulances to clear our highways of carnage. It counts locks for our doors, and jails for the people who break them.

"The gross national product includes the destruction of the redwoods and the death of Lake Superior. It grows with the production of napalm and missiles with nuclear warheads...

"And if the gross national product includes all this, there is much that it does not comprehend. It does not allow for the health of our families, the quality of their education, or the joy of their play. It is indifferent to the decency of our factories and the safety of streets alike. It does not include the beauty of our poetry or the strength of our marriages, the intelligence of our public debate or the integrity of our public officials...

"The gross national product measures neither our wit nor our courage, neither our wisdom nor our learning, neither our compassion nor our devotion to country. It measures everything, in short, except that which makes life worthwhile; and it can tell us everything about America – except whether we are proud to be Americans."

Robert F. Kennedy

 

Now enjoying its second decade, Newground Social Investment provides individual, institutional, GLBT, and not-for-profit clients with:

Socially responsive (SRI) money management that integrates investment decisions with social concerns and personal or institutional values.
Competitive financial returns along with positive social impact.
Financial coaching and Life Planning that creates peace of mind, a sense of integrity and financial security.
Community investment for strong local benefits.
Shareholder advocacy for transparency and accountability.

Newground is a fee-only Registered Investment Advisor serving any person, organization or institution seeking positive change along with competitive performance.

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2206 Queen Anne Ave N, Suite 402
Seattle, WA 98109
(206) 522-1944
www.newground.net
webquery@newground.net

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